LinkedIn is a powerful and easy-to-use marketing tool that can help you build your professional network. Whether you’re an agent selling Medicaid and Medicare policies or you’re in another industry, you’re missing out if you are not taking advantage of LinkedIn’s massive platform.
With LinkedIn, you can find tons of leads, get valuable referrals, and establish your brand—for free. You just need to know how to use it to sell more policies.
Networking on LinkedIn isn’t just about making as many connections as you can. It’s about creating and developing meaningful relationships. The more sincere and friendly your interactions, the more authentic and useful your contacts will be.
You want to be as helpful to others as you can, without selling them anything. Over time, you will build rapport with your connections and become their top choice when they need insurance.
While attracting visitors and prospects is something you need to do constantly, you should also work on actively networking by reaching out to your ideal targets. Joining LinkedIn groups, for example, is a good way to find leads. With a little research, you can find groups where your target connections might be.
Getting referrals from friends, family members, colleagues, and other connections may also work wonders for you. Word of mouth marketing works great. And if you can ask your LinkedIn connections to give you referrals, that can be a reliable source of leads.
Lastly, you can always take your networking to the next level by using LinkedIn automation tools. Kennected brings you a steady stream of connections, sales, and appointments by fine tuning your LinkedIn outreach. This automation tool uses LinkedIn’s data-rich filters to find the most qualified leads and help you get in front of them.
Kennected’s personalized automated messages ensure that you receive a response. This saves a lot of time because you don’t have to do any manual prospecting. Kennected will find the leads for you and help you reach out to them. Book a demo today to find out more about how Kennected works.