Every day, companies spend hours and hours of their time sifting through a mountain of people and businesses that they can potentially sell to. This is what sales prospecting is all about—and it’s just as tedious as it sounds.
Prospecting takes time. It’s also not the easiest thing in the world. In the old days, prospecting was always done manually in the form of cold calling and networking over lunch. But those days are over.
A lot of prospecting happens online now, particularly due to the rise of social media. Most consumers are making their decisions through the use of online content. The rules of sales prospecting have changed.
Facebook, Twitter, Instagram, and LinkedIn are just some of the best places to find people who are most likely to convert into paying customers. If you know who your target audience is, you can find them on social media.
But aside from the fact that we have social media, prospecting has become easier because we have prospecting tools now.
New technologies have been developed that allow businesses to find more prospects with less effort. You can save precious time and energy by simply using the right prospecting tools.
Here we will talk about the best prospecting tools for LinkedIn. After all, LinkedIn is the biggest platform for professionals online, and it’s where you will find high quality leads and prospects no matter what industry you are in.
Best Prospecting Tools for LinkedIn
When prospecting, you have to get in touch with a lead, qualify them, and schedule a meeting. This process will be more or less complex depending on what product or service you are offering.
But it’s not enough to generate leads and find prospects. You need the right strategy to find the most qualified leads. The goal is to generate business opportunities with great potential for closing so that you can increase your revenue.
LinkedIn is unique because it has a focus on building professional relationships. Everyone who joins LinkedIn is expecting to see business-related topics or content that can help them advance their careers. You can find quality leads on LinkedIn, unlike platforms like Facebook where your outreach may be unwelcome.
On LinkedIn, it is also easier to build trust—which is an important aspect of developing brand awareness and consumer loyalty. You can use content marketing to establish yourself as a thought leader in your industry, or join LinkedIn Groups to find people with similar interests.
With the help of LinkedIn, and some of the tools we’ve listed below, you can significantly improve your prospecting experience.
Kennected is the best LinkedIn automation tool out there because of its wide range of features and functions. It’s an automation tool that uses LinkedIn’s data-rich filters to help you find your ideal targets. You can then send them personalized messages and follow-ups automatically, but not in bulk—as if you were sending them yourself.
Imagine being able to send personalized messages to thousands of people in your defined geographic area that has a LinkedIn account. You can send them an intro message, and whether they buy from you right away or just choose to connect with you, you win.
Once they connect with you on LinkedIn, you have their email and phone number all inside of the Kennected dashboard. This makes it much easier for you to identify who are the most qualified leads.
That’s the power of Kennected. It will help you build up your email list or SMS list, and then let you reach thousands of people. Prospecting is all about being everywhere your ideal potential customers are. Kennected can help you grow your business.
Kennected can also synchronize all prospect details and activity to HubSpot with a single click. It gives you smart prospecting on autopilot, bringing you a steady stream of leads, connections, and sales. You can find your ideal targets, connect with them, instantly get their details that are available publicly, and work on converting them.
Kennected also has integration with a lot of other tools that can help you with your prospecting, including Find That Lead, Hunter.io, Anymail Finder, etc. This allows it to push data into HubSpot more easily.
Hunter.io is also known as Email Hunter, and just as the name suggests, it is an email hunter tool. You can find the contact information associated with any domain. Hunter.io’s search tool is great for finding decision makers and other qualified leads so you can get your foot in the door.
Just type the name, position, phone number, or social media link of anyone you want to find, and Hunter.io will give you their contact information as long as it can be found on the web.
This convenient tool is perfect for companies that are using email marketing campaigns to fill their pipeline. Hunter.io not only has an email finder, but also an email verifier that checks the deliverability of any email address.
Use Hunter.io to find people working in a particular company. It has over 100 million indexed email addresses, along with search filters and scoring. This is a very powerful email-finding tool that’s great for prospecting.
Anymail Finder is an email verification tool built for businesses of all sizes. You can use it to find ideal customers even if you don’t know their name. Just use Anymail Finder’s Job Title Search feature.
It also makes prospecting easier with its Bulk Search feature. Use the file upload tool to find hundreds of emails all at once. You can upload a file with up to 50,000 entries, and this tool will still find all their emails. This allows you to focus on more important tasks like converting your existing leads.
Anymail Finder even has tutorials that can help entrepreneurs find more prospects.
Just like the other email finders on this list, Anymail Finder only provides verified emails that won’t bounce. Otherwise, the emails are free. Anymail Finder has a 100 percent verified emails guarantee—or you won’t have to pay for them.
Anymail Finder is great for any industry: whether you are a recruitment agency, a small startup, a business empire, etc. This email verification tool will come in handy while you’re prospecting.
Find That Lead
If you want to get someone’s email directly from LinkedIn, you can use Find That Lead. This extension will give you the information you need in just a few clicks. Find That Lead is designed to find qualified contacts for your sales team so they can spend more time closing deals.
Find That Lead lets you locate the authentic business emails of your leads by just using their first names, last names, and website names.
With this tool, you can verify emails in a matter of seconds. This completely takes the guesswork out of bounced emails.
Find That Lead lets you build a targeted campaign that you can send to your leads. It will then give you all the analytics you need to assess its performance and make the right decisions.
Prospecting is not just about finding prospects but also being able to identify the right prospects and then communicating with them. For this, Crystal is a tool that will surely come in handy. This is a unique communication tool that analyses the personality of a particular prospect based on their social profile.
It uses a new technology called Personality AI to tell you anyone’s personality. This will make it easier for you to identify if they are a good fit for your products and services, as well as how to communicate with them effectively. By understanding someone’s personality, you can choose the right way to approach them.
Crystal, also known as Crystal Knows, utilizes machine learning, a behavioral framework, and artificial intelligence to analyze a person’s online footprint and predict their personality.
Crystal also provides suggestions in real time so you can change your writing style according to your target’s personality.
Crystal’s Personality AI will also help you stand out from the crowd and catch your prospects’ attention.
This is an app that recognizes the importance of being able to work well with others. If your people skills are on point, you will be able to reach your goals more effectively and consistently. As a business owner, you have to negotiate, persuade, and communicate with prospects, leads, and clients all the time. Crystal will help make that part of the job a lot easier.
LinkedIn’s own Sales Navigator is an effective prospecting tool in itself. With this tool, you can prospect smarter, not harder. Sales Navigator gives you relevant insights on all your accounts and leads. It also gives you lead recommendations so you can target even more people who are likely to convert.
LinkedIn Sales Navigator also gives you access to InMail, which is essentially the ability to contact someone on LinkedIn even if you are not connected yet. As most LinkedIn users already know, you cannot message someone directly unless they are in your network. InMail gives you a way around that, which provides you an opportunity to reach new leads and hopefully start a meaningful conversation.
These are some of the best prospecting tools for the world’s biggest professional platform. Use these tools properly and you can easily find new clients and increase your revenue.