Videos have become one of the most powerful tools in a marketer’s arsenal. One of its biggest advantages is that it is highly versatile. You can create many different types of content covering a wide range of topics and publish it on different platforms. That’s why a proper strategy is necessary when running a video marketing campaign.
But one of the emerging trends in video marketing is the use of videos for email marketing. Video emails are more effective than its traditional text-based counterpart. Videos are basically moving pictures, so the eyes are automatically drawn to them. People can’t help but pay attention to them.
Imagine the impact when the video comes straight to their inbox. That’s why you need to start using video emails.
Dubb Email Video Alternative: Kennected Video
Video emails are great because your recipients are more likely to read and engage with your message. When you’re building relationships and converting leads, this is a highly effective strategy. People can’t resist videos. In fact, they are more likely to open an email when your subject line has the word “video”.
The only problem is that video emails aren’t necessarily easy to leverage. You need to choose the right tool to help you send video emails properly. There are a few options out there, but you need to make sure you’re investing in the best one.
If you’ve been struggling to make your video emails impactful, this is the guide for you. While some marketers will go for Dubb, you might want to consider your other options first.
What Does Dubb Video Do?
Dubb was founded in 2018. It is a video communication platform that lets entrepreneurs and marketers send videos that are personalized and trackable. Dubb features a mobile app, website, Slack app, Chrome extension, and Outlook Add-In. Dubb was built on the idea that everyone should be able to share intelligent and eye-catching video content—even without technical skills.
When you install the Dubb Chrome extension, you will see the Dubb icon at the bottom of your screen once you start composing your email. Clicking on that icon will show you all the videos that are in your Dubb library. You can even record your own video using Dubb’s record tab if you don’t have one yet.
You may also upload a video from YouTube or from your device. After adding a video to your email, you will see a GIF preview in the body of your email. This animated GIF also increases your chances of having your recipient click on your video. You can also opt to just have the link or thumbnail in your email if you prefer that—it doesn’t have to be a GIF.
If you want to check your video analytics, you can go to the “Activity” tab.
Overall, Dubb is a reliable tool that gets the job done. But if you’re looking for an even better alternative, you should check out Kennected Video.
What Kennected Video Does
Kennected Video lets you create highly impactful videos with an easy to use video marketing tool. You can record your own personalized video using a webcam or your very own smartphone, and then upload it instantly.
You can also upload existing videos from your video library or record your screen. Kennected Video makes communication so much easier. Just like Dubb, Kennected Video is a Chrome extension. You can create your rolodex of evergreen video content that you can use over and over.
With Kennected Video, you can customize your prospecting messages with ease. You can trim, merge, and easily edit your clips. If you want to make your videos easier to understand, you have the option to add captions. These easy-to-read captions ensure accessibility so the message of your video is always delivered.
Kennected Video even lets you add call-to-action buttons, which increases your conversion. You know how hard it is to close a sale without asking. Drive engagement by making it clear to your audience what they should do next.
You can even customize the media player to stay on brand. You have full control over the colors and design of your video player. That’s not a common function when it comes to video email software, but Kennected Video has it.
Kennected Video actually takes video emails to the next level by letting you use video landing pages. You can go for a custom-made page or just select from Kennected’s library of ready-to-use designs.
You can share your videos from anywhere, thanks to Kennected Video’s versatile sending capabilities. Additionally, you can share your videos on social media or send them via direct message.
Of course, one of the most important features that you need from your video email software is tracking and analytics. Kennected lets you track your results. It even gives you real-time notifications when your video is viewed. Not only that, you can get in-depth insights that track clicks, views, and engagement. You can tell exactly how well your videos are doing.
Why Choose Kennected Video
With Kennected Video, you can always “be there, from anywhere”. Create and send personalized messages through your favorite channels. This tool goes above and beyond what a video email software should do. And that’s why you should switch to Kennected Video.
Pair it up with Kennected’s powerful LinkedIn automation tool and you’re really going to crush your prospecting.
In terms of pricing, Kennected Video has great packages: Kennected Annual, Kennected Monthly, and Kennected Teams. Kennected Annual is $39 per user, per month, billed annually. Kennected Monthly costs $59 per user, per month, but it is billed monthly. Finally, Kennected Teams is for teams of more than 5 people—you will have to request a quote.
All subscriptions include screen recording, animated thumbnail preview, iOS & Android mobile app, web-based recording, landing page designs, customizable video player, Gmail & Outlook integrations, call-to-action buttons, website overlay, and a lot of other helpful features.
If you’re ready to leverage the power of video email marketing, you need to choose the best software out there. Go for Kennected Video and start engaging with more prospects today.