With the fact that so many people are spending time on social media today, it’s a little bit difficult to believe that the number of users who go online every day is still increasing. If you are a marketer or a business owner, you need to take advantage of this and start your digital marketing campaign.
In just the last three years, the rate of “constant” internet usage among adults increased by 5 percent. Along with this, the way people shop has also evolved. More people are doing research online before making a purchase. Online shopping has become more popular—and it’s only been boosted further by the pandemic and resulting lockdowns.
At the same time, offline marketing is no longer as effective as it used to be. So if you want to stay ahead of the competition, you need better digital marketing strategies.
You need to use social media, content creation, digital outreach, etc. LinkedIn is the best platform for most of these strategies.
Although Facebook and Instagram have more users, LinkedIn produces high quality leads that are more likely to convert. LinkedIn’s focus on building professional relationships means that people here are ready to do business. When it comes to digital marketing, LinkedIn is the way to go.
How to Get More Customers via LinkedIn
Marketing is all about being everywhere your target audience is. Knowing where they hang out online is the key to digital marketing. Luckily, almost everyone has a LinkedIn account.
In fact, LinkedIn isn’t just for jobseekers and recruiters anymore. It has become the best platform for B2B lead generation. With the right strategies and the right tools, you can generate leads while you’re sleeping.
LinkedIn offers plenty of ways to find and connect with your leads. You can use its data-rich search filters to find your target audience. You can send them a connection request and develop a relationship from there. You can also use content marketing to drive more leads to your profile and establish thought leadership.
These are all tried and true methods of acquiring more customers using LinkedIn. But you can make your digital marketing campaign a lot easier if you use automation.
Getting More Digital Marketing Customers with LinkedIn Automatio
Targeting your ideal audience and sending connection requests can be an effective way to generate leads. But if you’ve tried this method before, you will know that it is also time-consuming and tedious.
Instead of visiting countless profiles and sending requests manually, you could save time and energy by using LinkedIn automation.
Imagine being able to send personalized messages to every LinkedIn user in your defined geographic area or town. No matter who your target audience is, you can set up a campaign that will message them automatically.
That is the power of Kennected. Kennected is the best LinkedIn automation tool out there because it brings you a steady stream of connections, leads, and meetings. It allows you to build predictable revenue. Kennected gives you smart prospecting on autopilot.
Social media is a fast-paced landscape. If you want your digital marketing campaign to keep up, you need the best tools.
Kennected lets you craft personalized messages and follow-ups so you don’t come across as spam. Your leads are more likely to reply to you because they know that you’re an actual person reaching out to them. When they finally connect with you on LinkedIn, Kennected lets you hop right into the conversation. You can immediately start building that relationship.
Kennected is automation done right. It will help you meet more potential customers on LinkedIn.
Generating Leads Safely on LinkedIn
The biggest concern people have with automation is safety. A lot of automation tools go against LinkedIn’s Terms of Service. LinkedIn does not want people to spam other users.
But Kennected is the safest LinkedIn automation tool out there. Not only does it let you personalize your messages and follow-ups, it also sends your messages one by one. It sends messages automatically but not in bulk, as if you were sending them manually.
Your LinkedIn account will only get in trouble if you spam people. Generally speaking, people don’t like being sold to. And they also don’t like receiving repetitive messages from marketers that are obviously automated.
So instead of selling to them right away, use your first outreach message to start a conversation. Learn about their pain points and goals. Try to find out how you can give them value. Use this information to personalize your messages and receive more responses.
If your targets don’t respond right away, Kennected can also send personalized follow-ups—up to 10 times or until the target replies.
LinkedIn safety is one of our priorities. With other tools, you run the risk of getting restricted because they just spam LinkedIn users with the same messages. Remember that when you send too many connection requests and have a low acceptance rate, your account is at a much higher risk of getting restricted.
The way Kennected works, its personalized messages make it more likely for people to actually reply. It also sends messages one by one so you don’t appear like a spammer.
Use a safe and effective tool to improve your digital marketing campaign without putting your account at risk.
Use Zapier to Connect Existing Tools
Zapier is an awesome tool that lets you connect and automate your workflow even across different apps. It’s what Kennected uses to integrate with HubSpot and a lot of other amazing tools. Zapier can make your digital marketing a lot easier.
For example, you can use it with Kennected and your favorite CRM to keep better track of your leads. You can use it with Slack to coordinate with your marketing team more easily. You can also use it to export Google Sheet reports to analyze data and insights smoothly.
Zapier makes your workflow a lot easier to manage. It’s a convenient tool that you should check out along with Kennected. Book a demo with Kennected today to learn more.