LinkedIn helps professionals connect with other professionals. It also helps business owners build their brand, expand their network, and most importantly, find new prospective customers.
LinkedIn used to have an advanced search option that appeared right next to the search bar. After redesigning the site, this advanced search option seemed to have disappeared—but in reality, it was merely incorporated into the search bar itself.
To target your search results, you can use the filters that appear in the search bar as you begin typing your query. You may search for People, Jobs, and Content. You can access even more search filters by entering your query and using the filters at the top of the search results page.
The new LinkedIn search filter lets you search by Connection Level, Location, Current Companies, etc.
LinkedIn is a vast resource, and using its incredible internal search engine is the best way to tap into this. LinkedIn’s data-rich filters are perfect for finding prospects, because you can just search for your target audience straight away. Not many social networking sites out there offer this level of accessibility.
You can just search for your next customers using LinkedIn, whether you are using the mobile app or the desktop version. Start by typing the job title of the person you want to reach: for example, try “business coach”.
On the search results page, you will find filters with checkboxes that will allow you to narrow your search results even further, until you find your exact ideal customer. You can even add more filters to find people in your specific niche. For example, you can find business coaches who specialize in health care clients.
You can access these filters even with a free account, but of course, the paid premium account will give you even more data and search filters.