Benefits Of Creating An App

Table of Contents

To create your own app, follow this process:

  1. Create A Goal

  2. Research Your Competitors

  3. Brainstorm App Ideas

  4. Design Wireframes

  5. Coding

  6. Test Your App

  7. Publish Your App On App Stores

Apps are becoming a part of daily life, with most popular brands having their own mobile app to interact with customers and raise brand awareness.

With the ever-increasing use of smartphones for consumerism, every business could use an app to help boost sales, market its products and improve its brand reputation.

From small business apps to ecommerce apps, fitness apps, internal employee communication apps, religious apps, and more—there’s an app for anything you can imagine.

Apps can be developed as an extension of your existing business or used to create new business from scratch.

Whether you want to create an app to complement your website, reach a new audience for your business or just think you have a great idea for a new app, in this article we will explore each step to make a phone app from scratch, throughout the app building process: from your app idea, through the stores publishing to the maintenance of your app, you will get an easy guide for beginners who want know how to start an app for the first time.

This is how to make an app.

Create A Goal

Because every app has the purpose of serving, you must identify the purpose before asking how to start an app development process to make a successful app.

You must have a plan ahead of you before you embark on your app-building journey, and each step should be chalked out clearly and scrutinized beforehand.

A mobile app can give your business a boost and an edge over your competition, helping you connect better with your target users.

The app development process must start with clearly defined goals. What are you setting out to achieve? What problems are you trying to solve?

Your goals will ultimately establish your entire development process.

If these aren’t clearly defined initially, it’s easy to get lost along the way once you start developing your own app. Don’t just set any goal—set measurable goals.

Use this as your north star, to ensure that you’re continually aiming toward them.

Research Your Competitors

Never underestimate the value of research and finding insights before making an app. This way, you can find the scope of your app idea and also implement the required features into your app.

So, ensure you do research your competitors before building apps. You must know the answers to these questions before jumping into creating an app.

  • What are the objectives of your app?

  • Who are the target users of your app?

  • Do app users looking for an app like yours?

  • Who are your top competitors in the marketplace?

If an app developer or development company has developed a similar app like yours for anyone, this will benefit your project.

Start filling your sales pipeline today


Every month there seems to be a brand new dating app coming out that targets a different audience or with a set of features (usually not new) that aren’t in “other” dating apps.

Here’s how you can do it for yourself: Think of a few apps that you often use.

Find out if other mobile apps on the market are performing the same business/concept.

Think of quality app ideas.

Is there a way that you could take the most useful features and meld them together to form a new type of app? Got your app idea juices flowing? Skip to the next step!

Design Wireframes

You’ve defined your objectives, planned functionalities and features, and done competitors’ research to get insights on creating an app. Now, it’s time to know how to design an app.

Give it its first skeleton and combine the individual blocks with wireframing.

Most organizations utilize the same app design and development agency to design and develop their app.

Thus, if your app needs to be conceptualized, wireframed, and designed before it is actually coded, the timeline may increase by quite a bit.

If you enjoy design, you might want to roll up your sleeves and learn how to design an app yourself.

However, be warned that it might take you some time before you can create something decent.

Ensure text formatting can be altered.

This is especially relevant for the apps that have a great amount of text placed on the screens like e-books, eMagazines, ecommerce apps that have detailed product descriptions etc. the user must be able to adjust the font size, font type, font color, or the background color to make the content legible.

The colors and fonts you choose for your app define the readability of the content you place on your app.

While choosing the colors and fonts, you must ensure that everything is easily consumable (readable) for the app user.


Once you finish the wireframing for creating an app, one of the essential steps comes to build an app. You must choose the app development platform and coding language in this part.

We know it’s not easy for all people to discuss application building platforms and programming languages.

But if you are clear with your requirements, budget, and target users, this isn’t that difficult.

Like the previous steps, you have a couple of options to make your app. Learn to code and build it yourself.

This is the most time-consuming option, but you’ll gain valuable and in-demand skills to build your own apps or get a job as a developer.

Design+Code is a useful tool for learning how to design your own apps. Once you have your app design done, you can build your app.

If you’re not tech-savvy and don’t know how to code, the ease of development falls on your team, budget, and development method.

Let’s say you want to code your own apps from scratch. In this scenario, it wouldn’t be that easy.

You’d need to learn new programming languages and go through extensive trial and error to write the code.

Alternatively, it’s effortless to make an app if you’re using a no-code platform like BuildFire.

This app building software was created to give non-technical users the ability to create apps independently using an extensive marketplace with a plethora of features for complete customization.

Mobile development typically comes with a significant investment. This is especially true if your app solves a major market need.

But if you’re just getting started and want to create a free app, you can do this using BuildFire’s app builder platform.

This no-code software lets you build your own apps for free without writing a single line of code.

This is perfect for those who don’t want to learn a new programming language and want to play around with the custom editor.

With BuildFire, you can take an app idea and turn it into reality faster than any other platform on the market.

Test Your App

After assembling all the pieces of the app creation process (concept, design, and technology), you’ll reach a nearly ready version to be released.

But before sharing your new app with the world, carry out a series of tests to check if everything is running as you’ve planned.

After the app-making process is done, it’s time to test your mobile application to ensure there are no bugs and the user interface is as intuitive as you created and tested your wireframes.

Often, an app maker such as GoodBarber provides a test app you can use to run preliminary checks on your app.

For native iOS apps, there is a specific tool provided by Apple: TestFlight. It allows testing your app before it goes online on the App Store.

This alternative is particularly interesting if GoodBarber solutions or the Ad Hoc version do not meet your needs for previews.

Start filling your sales pipeline today

Make Your App Available In App Stores

The most awaited time for any app developer is the time to go live on app stores!

Did you know that app stores allow companies to input photos, videos, and content that can help target appropriate audiences? Well, it’s true!

Luckily, reliable app design and development firms will help businesses successfully market their app on the app stores and other platforms, such as their website or social media channels.

This is particularly imperative because 61% of users won’t install a new app.

App design plays a vital role in creating an engaging experience for your users.

Only include the necessary features in V1 of your app. Believe it or not, user feedback will let you know the other features that customers are looking for later.

Once V1 of your app is completed, an app development agency will launch it in the applicable app stores so users can begin downloading and using the app.

The process to publish your app is different for different app stores.

The most popular are the Apple App Store and Google Play Store.

Once you have published your android app on the Google Play Store and our iOS app on the Apple App Store, your app users can easily go there and download your app from there.

Android Apps

Google remains the first platform for Android apps. So, it’s a good idea to submit an Android app to Google Play Store.

Store listing and mandatory info: after creating your app on your Google Play Console, you will need to register the information displayed on Google Play.

It includes mandatory information such as title, short description, full description, graphic assets (pictures, app screenshots), category, contact details, and privacy policy.

Choose the keywords you will use carefully: optimizing your app ranking in the store depends on it.

Promoting Your App

You could have the best app on the planet, but your efforts won’t matter if nobody knows about it.

Your app must be marketed appropriately to get some eyeballs on it and pique user interest. Start by driving visitors to your website and app. Visitors become app installs.

App installs become paid members. Make sure you have a digital presence on as many marketing platforms as possible.

The early stages of your marketing campaigns can ultimately define the future of your app’s success. So implement app marketing strategies before launch day.

Promoting the app early helps build momentum and gets people excited before the app is available to download.

Prioritize the channels where your user base spends the most time. Promote your app on social media channels, like Facebook, Instagram, Twitter, and LinkedIn.

Show your users that you’re not abandoning your app after the launch. Show them that you’re constantly improving the app and releasing bug fixes, new features, and app updates.

Over time, you’ll beat out the other mobile apps in your niche that aren’t doing this.

Make sure you’re marketing your mobile application to your target demographic.

App Store Optimization

Marketing your mobile app will never stop, and your strategies will likely change over time. In addition to traditional marketing, you need to focus on ASO—app store optimization.

App store optimization refers to optimizing your app store listing’s keywords, titles, and descriptions.

This helps ensure high visibility for your app in the app stores. The early stages of your marketing campaigns can ultimately define the future of your app’s success.

So implement app marketing strategies before launch day.

Continue Improving Your App

No app is perfect. Even the most successful apps on the planet are constantly coming up with updates.

The new version releases of your app should be based on user feedback, which we discussed in the previous step.

When you go back in and make changes to the app, you should follow the same steps that you used during the development process.

Always put the app through quality assurance before the release is available to the public.

User Interface

The look and feel of your app play a crucial role in its success. This is how your app interacts with its users. The UI should be uniform and simple.

This is the point of view of your users. It will impact how they see your brand.

How Will Your App Make Money?

This may seem like a later step, but you should begin thinking about how your mobile app will make money pretty early on, as this will influence the user interface design.

The most common ways to make money include:

  • In-app purchases and upgrades

  • A fully eCommerce app

  • Pay-to-download

  • In-app advertisements from third-parties

You can also make money by charging app users a one-time fee to download your app.

App purchases for things like coins or content upgrades are common ways to profit from your app.

Alternatively, charging app users for a subscription on a monthly or annual basis is a great way to generate recurring revenue.

Start filling your sales pipeline today

Native App Development

This app development simply means developing an app for a particular operating system: android devices or iPhone devices.

Suppose you want to build an app to gain maximum downloads and generate revenue through ads. In this case, you can easily leverage the user base of Android.

How Long Does It Take To Create An App?

The time required strongly depends on the respective app’s project. The more elaborate the app, the more elaborate the design and desired functions, the longer it will take to achieve the app.

Keep in mind that an app development agency usually doesn’t work on a single app; indeed, they run multiple projects simultaneously.

An app development company understands all the guidelines and policies required to publish an app.

However, it is possible to estimate the duration of the app building process at the start of app programming.

It’s always a great idea to educate yourself instead of blindly picking an app development company and hoping for the best.

Take advantage of the new technology and tools at your disposal.

How Expensive Is It Creating An App?

Generally, mobile app development costs between $2,000 to $300,000.

It depends on what kind of app you want to build, app building platform, operating system – iOS or Android or hybrid app, features you need in the app, developer’s coding skills, and charge, among other factors.

What Is A Progressive Web App?

A Progressive Web App (PWA) is an app that uses web features to give users a very similar experience to a native app.

Unlike native apps, PWAs are a hybrid of regular web pages and mobile apps.

The term “progressive” refers to the fact that they introduce new features and are initially perceived as traditional websites by users but behave more and more like cross-platform mobile apps.

Can Anyone Create An App?

Absolutely. Historically, mobile development required a full team of app developers. But app developers are no longer required in the modern era.

Digital transformation is forcing companies to build mobile apps faster than ever before. Unfortunately, native app development just takes too long and is too expensive.

Low-code app builders, like Alpha Anywhere, enable more people to build mobile apps without hiring professional developers.

As you manage two codebases, it becomes difficult to find a way to streamline any update.

However, if you are looking for performance, rich user experience, and security, the native app development process is the right choice.

Also, you must check the advantages and disadvantages of building a native app to ensure you make the right decision.

Anyone can create their own apps without coding or learning a programming language.

App development is easy if you’re using a no-code app maker. Otherwise, it will depend on your technical skills and existing knowledge of programming languages.

No-code development platforms make it easy for DIYers and non-technical users to easily create an app from scratch.

It’s just a matter of choosing a template, adding plugins, and customizing the features to accommodate your needs.

It’s easiest if you have programming experience. If you need an app developed, hire a developer.


iBuildApp app maker software allows building apps in minutes; no coding is required!

Just pick a template, change anything you want, and add your images, videos, text, and more to get mobile instantly.


With more than 10 years of experience in building apps with the latest technologies, GoodBarber app maker gives you the ability to create a cross-platform app that will work on both iOS and Android devices and a Progressive Web App, all from a single interface.

What Are Application Program Interfaces?

An API or application program interface is a software intermediary, like a bridge, that allows for transferring information from one software to another.

Activating the API Access Add-On or Public API for eCommerce apps, you will gain some advanced functionalities that allow you to recover hidden settings and personalize your app even more.

What If An App User Has A Question?

In the beginning, you can probably manage this on your own. But at scale, you probably can’t handle hundreds or thousands of potential messages.

You might need to hire a sales team as well. All of this falls into the “support” category post-launch.

Start filling your sales pipeline today

Use The Best Programming Language

When you have decided on the development path, it won’t take time to select the right programming language.

Starting with the Android app, the first thing you’ll need is Android Studio.

There is currently a wide range of programming languages intended for building Android apps and supported by manufacturer Google.

After that, you can design your app’s interface using XML and write all the logic using any language like Kotlin, Java, and C++.

According to Google, more than 50% of developers are now using Kotlin to develop their apps, so if you’re just starting, go with Kotlin.

For the iOS app, you’ll need XCode IDE and knowledge of Swift language (Swift 5 is the latest version).

iOS app development companies speak either Objective-C or Swift, which are two different programming languages — although they are compatible with one another.

Apple almost exclusively uses both programming languages

Though you can still use Objective-C, Apple seems to be moving away from C-based languages. Swift is supposedly much easier to use and work with.

Other than native app development, the advantage is that you don’t have to think about the programming languages in other development paths.

If you have planned to build a hybrid app, follow the framework’s documentation, and you’ll be good to go.

Although they are scalable within Apple products, Apple items have such strong inter-device cohesion — they don’t operate well outside of the Apple realm.

You can create everything on your own using a web-based platform to launch an iPhone app and Android app simultaneously. Just choose a template and start adding features.

It’s the easiest way to develop iOS apps and deploy them on the iOS App Store and Google Play Store.


Using a native programming language such as Java, you can take full advantage of the device hardware and create apps independent of the Internet connection.

JavaScript can be an intermediate step between web languages and Java as it allows you to build more elaborate apps and access hardware without reaching the complexity of Java.

What Is The Best Free App Maker For Creating Android Apps And iPhone Apps?

There are many free app makers, like appy pie, on the market today. Build a native app-like experience without having to learn any coding or spending beyond your means.

Their no-code app-building platform can bring your idea to life.

Appy Pie’s no-code app builder lets you create Android and iOS mobile apps for various businesses in different sectors, including healthcare, education, entertainment, finance, eCommerce, restaurants, etc.

But Alpha Anywhere Community Edition is different.

You get the full capabilities of a trusted app development platform to build apps for both mobile platforms.

When you build a new Android app, you build a great iPhone app using a single code base.

Alpha Anywhere Community Edition creates Android apps and iPhone apps with ease.

Your apps can include GPS, audio and video recording, photos, digital signatures, push notifications, etc.

You’ll be able to connect your apps to popular databases and web services you already use.

The 3-Click Rule

To create a successful app, you should design it so it would require less effort for its users to understand and enjoy the app.

Conversely, a problematic mobile app for users to handle reduces their interactions and engagement.

Be guided by the 3-click rule (which suggests that users should be able to find what they’re looking for in three clicks).

Mobile App Frameworks

The second path allows you to create hybrid apps that run on both Android and iOS platforms.

Several frameworks are available, such as React Native, Framework 7, and PhoneGap, which lets you create a single app and deploy it on Google Play Store and Apple App Store.

As a result, there’s no need to spend a hefty amount on two development teams and maintain two code bases.

If you are an individual developer or a start-up with a limited budget, just go for hybrid apps.

Mobile App Qualities

Mobile applications have a few notable qualities. These include:

  • Sharper, better animations

  • A faster testing/QA process, which leads to a quicker market release

Android app development companies use the Java programming language to build their apps.

The computer programming language is very flexible and scalable, allowing designers to create a consistent brand identity on various platforms.

But just because Apple is newer and flashier doesn’t mean they have all the winning qualities. Android mobile applications excel in many areas.


The Xamarin framework implements those prerequisites for using C # with Visual Studio for mobile application development.

Due to the necessary integration of various Xamarin libraries, the programming is very similar to Java in that they simulate the interfaces of the Android infrastructure.

How Much Does It Cost To Hire App Developers?

Businesses can expect to pay hourly for results for mobile app development.

That is because app development requires a lot of timely, active tasks — and those are more easily tracked and billed for by the hour.

Mobile app software developers in the United States tend to cost somewhere between $100 and $175 per person per hour — although, of course, that can fluctuate quite a bit depending on their expertise, location, and reputation.

If you need the app by a certain date and the developer has to work overtime, the price will increase.

On the other hand, if you are a little more flexible and not in a hurry, the price will be more contained. The more details your mobile app requires, the more work it takes to develop.

All the details are made the way you want, but the price increases.

Lower Cost App Development Options

If your budget is minimal or you are just not comfortable with the main ways, let’s check out one more way to develop mobile apps.

Want to save on cost and build an app yourself? Check these robust platforms for building cross-platform applications:

  • Appy Pie

  • Shoutem

  • AppMySite

  • Penguin Apps

  • Builder Boom App Builder

  • AppstronautME

  • MobiLoud

  • Swiftic Discover award-winning app designs.

A no-code development platform allows users to create a mobile app without coding and distribute it through different app stores.

Most app makers provide a visual drag and drop editor in their UI, allowing users to preview their app as they build it in real-time.

This is the ideal option to save time and money while achieving a quality app.


Apphive is an advanced app builder that allows making dynamic mobile applications without writing a single line of code.

You just drag and drop elements, edit, and have a mobile application in minutes.

Start filling your sales pipeline today

Is It Better To Build IOS Apps Or Android Apps?

The quick answer—it’s best to build an app for both platforms. If you create an app for one and not the other, you’re neglecting a significant part of the population.

You’re only forced to decide if you’re coding a native app from scratch.

If you’re planning to launch the app for both iOS and Android, you’ll need a developer for each platform to deploy native apps on both app stores (iOS App Store and Google Play Store).

Each platform has its programming language.

While some developers know how to create an app for both, it will take you twice as long to have one person doing the whole thing, and it won’t save you any money.

In addition to hiring app developers for iOS and Android apps, you’ll also need a full-stack web developer to create your backend infrastructure for data hosted in the cloud.

Popular App Features

Many people are tempted to add extra and unnecessary features to an app. But some features take away from your app’s primary purpose.

Each feature add-on also adds to the cost and development timeline. Examples of popular app features include:

  • Push notifications

  • Community wall

  • GPS capabilities

  • Surveys and questionnaires

  • Video, image, and audio hubs

  • Booking capabilities

  • Calendar integrations

  • Ecommerce carts

  • Menu ordering system

  • Customer loyalty

  • User directory

With push notifications, you can communicate regarding new products, upcoming events, etc. However, overusing push notifications is a bad practice.

This annoys the user and gives them a major reason to uninstall your app.

What's A Freemium App?

A freemium app is nothing more than a free app that can be updated for a fee. There are no limits to the possibilities.

Some examples: two versions of the same app: the free one and the paid ones.

Free Apps


The free provides the basic version: advertisements are displayed, the speed is slower, some features are not available, one language version, etc.

What Is A Media Kit?

A media kit is simply a package that contains some key information about your app and all of the logos for your app.

It makes life easier for journalists who want to write about your app, and who wouldn’t want more press? Simply create one and add a link to it from your app landing page.

Set Milestones

Setting milestones will help keep you and your team on track during the app-making process. Without benchmarks, you’ll have no way to track your progress.

The idea here is to separate your massive development project into smaller chunks.

It’s much easier to chip away at smaller projects than to look at one colossal project from start to finish.

App Analytics

Is your app successful? The only way to answer this question is by establishing and tracking KPIs—key performance indicators.

Your app analytics and KPIs need to go beyond app performance metrics, like speed and uptime (although both are good performance and reliability).

Track and measure KPIs based on how users are adapting to your app.

Get "Kennected"

After reading through this blog, we hope you have gained extensive knowledge on app building platforms, custom app design, making your own app, etc.

Speaking of apps, have you downloaded LinkedIn? It’s an app created for professionals on a global scale.

Kennected understands that obtaining leads is important to growing app downloads. So we thought we could introduce our solution Cloud Kennect.

Cloud Kennect is an automated tool made for LinkedIn lead generation. We wanted to ensure the users would not come across as bots, so personalization is all the rage with this platform.

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